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Facebook Pixel vs Google Ads Conversion Tracking

Facebook Pixel runs on 375,046 ranked sites (3.8%); Google Ads Conversion Tracking on 221,673 (2.2%).

By rank tier
TierFacebook PixelShareGoogle Ads Conversion TrackingShare
Top 1,000131.3%60.6%
Top 10,0001531.5%900.9%
Top 100,0003,0533.1%1,1961.2%
Top 1,000,00027,8522.8%12,2911.2%
All ranked375,0463.8%221,6732.2%
Top 10 using Facebook Pixel
#108businessinsider.com
#273speakerdeck.com
#300unep.org
#456ahrefs.com
#517nato.int
#580infobae.com
#612zeffy.com
#670haikudeck.com
#783peerj.com
#818ipsnews.net
Top 10 using Google Ads Conversion Tracking
#389snopes.com
#456ahrefs.com
#751scu.edu
#801podbean.com
#831shortpixel.ai
#864pubhtml5.com
#1,052zmags.com
#1,103gitbook.io
#1,211smc.edu
#1,335search.com