Amazon Advertising vs Google Ads

Amazon Advertising runs on 2,839 ranked sites (<0.1%); Google Ads on 221,673 (2.2%).

By rank tier
TierAmazon AdvertisingShareGoogle AdsShare
Top 1,00060.6%60.6%
Top 10,000280.3%900.9%
Top 100,0003350.3%1,1961.2%
Top 1,000,0008600.1%12,2911.2%
All ranked2,839<0.1%221,6732.2%